The 31st Annual Made in Hawai‘i Festival Delights Once Again!

The Made in Hawaiʻi Festival continues to delight and inspire, draw big crowds for small businesses, and show that we truly know that value of being Made in Hawaiʻi.

MADE IN HAWAI‘I FESTIVAL BY THE NUMBER:

Over 750 – 2025 saw our largest number of vendors and vendor booths yet! We reorganized the floor to accommodate even more vendors and set a new festival record with over 750 vendor booths showcasing close to 550 vendors!

70,000 – This year the Made in Hawaiʻi Festival welcomed approximately 70,000 visitors over the course of the weekend. We want to give a huge mahalo to each of these individuals who came out to support and show their love for all things Made in Hawaiʻi.

10,000,000 – Vendor sales at the 2025 Made in Hawaiʻi Festival generated close to $10,000,000 for Hawaiʻi’s economy! This positive economic impact is multiplied because these funds are going to local businesses that circulate them in Hawaiʻi’s economy.

9 – To help guests navigate the Festival we created a brand new layout and rainbow color coding system with 9 different colored isles marked on the map, and with flags and floor decals. We also added a Kapuna Rest Area, and Vendor Kokua Desk to improve the Festival experience.

51% – The Made in Hawaiʻi Festival is the only local market event where products are mandated by law to actually be local. Products sold at the Festival must be 51% value added in Hawaiʻi. Vendors calculate this value for each of their products based on material, design, manufacturing, and labor, and submit valuation forms in order to have products accepted for the Festival.

30,000 – This year Festival guests, HFIA, and Servco teamed up to do – nate a total of $30,000 to the Hawaiʻi Foodbank and Hawaiʻi Food Basket DA BUX Program! See the pop-outs on page 25 to learn more about how these funds will be used to fight hun – ger in Hawaiʻi.

1 – There is only one Hawaiʻi, and only one Made in Hawaiʻi Festival! Mahalo to our amazing Festival team, volun – teers, attendees, vendors, and spon – sors who make this event so incredibly special. We’ll see you all in 2026!