The Voice of Hawai'i's Food & Beverage Industry

The purpose of the Association is to improve conditions in the Hawaii food and beverage industry by actively promoting the strength, sustainability and resilience of Hawaii's food and beverage retailers and suppliers through highly effective advocacy, networking, education, and industry and community relations.

Hawaii Food Industry Magazine

30 Years Of The Made In Hawaiʻi Festival

There are dozens of great festivals, fairs, and other events around our state each year, but there’s only one Made in Hawaiʻi Festival.
Read more

Talking Story With HFIA’s New Chair Maile Miyashiro

HFIA’s newest Chair Maile Miyashiro will be a familiar face to anyone who has attended HFIA events in the last few years. In addition to being an industry leader
Read more

7 New Members And Member News

Coming back to our heritage of agriculture in Hawai’i, we are a family owned and operated farm. We are situated at a perfect elevation for growing coffee
Read more
Be a part of the industry that feeds our state! HFIA members are Hawaii’s food retailers, distributors, suppliers, manufacturers and more! This vital and diverse industry offers a wide range of opportunities in different fields, stability, and room for growth. Check out our HFIA Job board to see some current oppenings from members, or visit our members’ websites to see all their openings.
See Job Postings

The Voice of Hawai'i's Food & Beverage Industry

The purpose of the Association is to improve conditions in the Hawaii food and beverage industry by actively promoting the strength, sustainability and resilience of Hawaii's food and beverage retailers and suppliers through highly effective advocacy, networking, education, and industry and community relations.

HAWAII FOOD INDUSTRY MAGAZINE

Advertise With Us!

The Hawaii Food Industry Magazine is the only comprehensive magazine and information source for the Hawaii Retail industry.

Read more

HFIA

Events & Meetings

View Calendar of events to ensure you don’t miss out on any opportunities or updates to exchange ideas with other food industry professionals!

Read more

MADE IN HAWAII

Festival

A 3-day festival at the Hawaii Convention Center, Exhibition Hall I and II
Fri, Aug 18: 8:00AM – 10:00AM – Buyer’s Hours
10:00AM – 8:00PM – Public Hours
Sat, Aug 19: 9AM – 8PM – Public Hours
Sun, Aug 20: 9AM – 5PM – Public Hours

Read more

HFIA App

Download HFIA’s Member’s only app

– Register for Events
– Read Advocacy Updates
– Access Membership Resources

Download Our App

Our Members

Our Members

About Us

Established in 1972, the Hawaii Food Industry Association (HFIA) is a 501(C)(6) non-profit trade association whose mission is to improve conditions in the Hawaii food and beverage industry by actively promoting the strength, sustainability and resilience of Hawaii’s food and beverage retailers and suppliers through highly effective advocacy, networking, education and industry and community relations.

HFIA is guided by a diverse Board of Directors made up of leaders in the food industry and Hawaii’s larger business community. HFIA is dedicated to ensuring that Made in Hawaii businesses not only survive but thrive in today’s economy. HFIA has been proudly producing the Made in Hawaii Festival since its inception in 1995. Our passion for this event is driven by our shared values. Since its inception, the Made in Hawaii Festival has helped countless Made in Hawaii food companies and others achieve success and we’re excited to continue to support all our local businesses now and in the future.

Don’t miss this once a year opportunity to shop the largest selection of Made in Hawaii vendors anywhere in the state! Indulge in local celebrity chef demonstrations, food samplings, and Nā Hōkū Hanohano Award-winning musicians. New this year, we will have a Made in Hawaii Beer Garden for guests 21 years and older.

The festival highlights almost 450 local vendors featuring Hawaiiana, food items, books, gifts, jewelry, arts and crafts, local produce and many other home-grown products.

Enjoy this three-day festival which celebrates the unique products and culture of Hawaii.

Made in Hawaii Festival

In 1995, State Representative David Morihara envisioned an event that would provide a venue to showcase all products made in Hawaii and create an opportunity for companies to market themselves to retail buyers and consumers and test-market new products. Over the years the event has become a vital business incubator helping Hawaii businesses get their start, grow, and thrive.

Now, twenty-eight years later the Made in Hawaii Festival is a celebration of contemporary Hawaii culture. It is the premier showcase for locally made crafts, food, art, jewelry, clothing, and more. It is also, now more than ever, an important local economic driver. Requirements that products be authentically made in Hawaii, and low barriers for participation create a unique opportunity for local companies. At the Festival, Hawaii businesses of all sizes can get their start, showcase new products, launch new lines, test new ideas and flavors, and connect face to face with local shoppers, and local retail buyers.

The Made in Hawaii Festival is the only show where “Made in Hawaii” is a requirement for participation. Products sold at the show must be in adherence to state law, which states that “…at least fifty-one percent of the wholesale value of the consumer commodity is added by manufacture, processing, or production within the State.”

This requirement has led to the Festival becoming an important component in creating a strong resilient local economy. When products are made using locally sourced materials, manufactured locally, supplied to local retail channels, and sold to local customers, a truly local economy emerges. Supporting the Made in Hawaii Festival is a great way to support individual local makers and businesses, and build up our local economy as a whole.

When the idea for the Festival was first imagined HFIA leadership recognized the potential and importance of the event. HFIA is honored to continue to produce this amazing event and looks forward to improving and evolving the Made in Hawaii Festival for our State.

HFIA Executive Officers

Gary Okimoto

Chair
Safeway

Maile Miyashiro

Vice Chair
C&S Wholesale

Kit Okimoto

Secretary/Treasurer
Waianae Store

Lauren Zirbel

President & Executive Director
Hawaii Food Industry Association

Paul Kosasa

Advisor
ABC Stores

Derek Kurisu

Advisor
KTA Superstores

Toby Taniguchi

Advisor
KTA Superstores

Joe Carter

Advisor
The Odom Corp. (Coca Cola/ AB)

Eddie Asato

Immediate Past Chair
The Pint Size Corp.